Blue Ant Media Appoints Sam Sniderman to Newly Created Role, Global Head, Commercial Affairs, Production

By June 26, 2017Press Releases

Sniderman will oversee the commercial and financial performance of Blue Ant Media’s growing international production business

Announcement follows the company’s recent acquisition of Racat Group which has bolstered the company’s global production capacity, fueling its international distribution and channel businesses

Sam Sniderman, Global Head, Commercial Affairs, Production
will lead the financial and commercial aspects of Blue Ant Media’s international production offices

Toronto, CANADA (June 26, 2017)Blue Ant Media, an international producer, distributor and channel operator, announced the appointment of Sam Sniderman to a newly created position, Global Head, Commercial Affairs, Production.

Coinciding with the news of Blue Ant Media’s acquisition of Racat Group, this role will have overall commercial responsibility for the company’s growing number of global production businesses. Working in partnership with Blue Ant Media’s production, finance and business affairs teams, Sniderman will have responsibility for the financial and commercial performance of the company’s international production businesses, Antenna Pictures, NHNZ and Northern Pictures, while also working with the leadership at each of the production houses to develop and uncover new global business opportunities. He will also have oversight, on behalf of Blue Ant Media, of Beach House Pictures, a joint venture with company founders, Jocelyn Little and Donovan Chan. Sniderman joins Blue Ant Media’s senior management team and reports to Raja Khanna, CEO, Television & Digital. Sniderman will operate out of the company’s UK office.

“As Blue Ant Media continues its international content expansion, it is critical that we have the right talent in place to spearhead the commercial aspects of our global production business,” said Raja Khanna, CEO, Television & Digital, Blue Ant Media. “Sam brings to the table an acute commercial mindset, with a natural understanding for the creative process and those who lead it. He is ideally experienced to take on this new role at our company.”

Sniderman is formerly the Global Chief Operating Officer and MD, Film and Entertainment at Pulse Films (a Vice Media company). In these roles, he was responsible for the commercial performance of Pulse’s TV, film and branded content output and helped to guide Pulse through rapid growth, with recent commissions from Channel 4, Sky Atlantic and ITV. He also spearheaded the financing and distribution of award winning theatrical feature films like 20,000 Days on Earth (Nick Cave), Who Is Dayani Cristal (Gael Garcia Bernal) and Shut Up and Play the Hits (LCD Soundsystem).

Blue Ant Media is a privately held, international content producer, distributor and channel operator. From our production houses around the world, we create content for multiple genres including factual, factual entertainment, short-form digital series and kids programming. Our distribution business, Blue Ant International, offers a catalogue of 2,300+ hours of content, including the largest 4K natural history offering on the market. Blue Ant Media’s international channel business offers a portfolio of media brands such as Love Nature (International), ZooMoo Networks (International), Smithsonian Channel Canada, BBC Earth (Canada) and HGTV (New Zealand). Blue Ant Media is headquartered in Toronto, with operations in Los Angeles, Singapore, Auckland, Dunedin, London, Sydney, Beijing and Taipei.

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