(London, UK, March 27, 2017) – Love Nature International, a joint venture between Blue Ant Media and Smithsonian Networks, announced today the appointment of Vince Petersen to Director, Partnerships as part of its newly expanded sales division. Operating out of Love Nature’s London-based office, Petersen is tasked with driving Love Nature’s subscriber acquisition growth, focusing on SVOD platforms. He will also take the territory lead for Germany, Austria, Switzerland and France. Anthony Jewitt, Director, Partnerships will remain focused on linear television sales internationally. Petersen will report directly to Jo Parkinson, Managing Director, Love Nature International.
“Love Nature’s SVOD service continues to feed audience appetites for 4K programming and stunning nature and wildlife content, now available in 39 countries worldwide,” said Jo Parkinson, Managing Director, Love Nature International. “As we continue to expand our global footprint, Vince’s expertise in digital programming and On Demand services is critical as we work to reach wildlife fans all over the globe with inspiring stories and family-friendly viewing.”
Petersen arrives at Love Nature International after heading up International Content Partnerships at Netgem. Petersen’s previous work also includes a long-term consultancy at VOD service Wuaki.tv, where he assumed various senior management roles across Europe, in the areas of business development and marketing and was supporting its European roll-out.
Petersen has also held senior Sales and Marketing positions with Paramount, MGM and Warner Brothers.
Love Nature International will attend MIPTV 2017 at booth R8.D7.
Love Nature International, a Blue Ant Media and Smithsonian Networks joint venture, creates and distributes the largest library of 4K wildlife and nature content in the world. Love Nature is available as a linear television service in Canada and Singapore and as an SVOD service in 39 countries worldwide. Love Nature is headquartered in London, UK. LoveNature.com